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STAGE 1: Prepping
STAGE 2: Penning
STAGE 3: Publishing
STAGE 4: Promoting
He Invented SWOT and Watched Harvard Take the Credit
Claim It #2: Naming the Enemy
Sep 17 • Chris Stanley
Find Your Category Name This Week
Claim It #1: Naming the category
Sep 8 • Chris Stanley
Find the ONE Thing That Makes You Money
Unlimited Access. 10 Spots
Sep 7 • Chris Stanley
5 Ways to Tell If Your Book Claims a Category or Grows Someone Else's
Most Books Serve a Category. Yours Should Claim One
Sep 1 • Chris Stanley

August 2026

The Boring Way I Got My First 100 Book Reviews
The moment someone sees your book has 2 reviews, they think “Oh, they are THAT kind of author.”
Aug 26 • Chris Stanley
The Week I Killed Revenue Writers
And what is coming next
Aug 17 • Chris Stanley
9:11
What I tell every person who asks "what book should I write?"
Walking through Yellowstone thinking your book topic.
Aug 13 • Chris Stanley
12:15
I built my business backwards for years. Here's the map I wish I'd had.
Ever had this happen to you?
Aug 10 • Chris Stanley
13:08
The Map Every Author Business Follows (Whether They Know It or Not)
Ever heard a story like this?
Aug 3 • Chris Stanley

July 2026

How to Make Handmade Content in the Age of AI
Without Losing Your Mind
Jul 27 • Chris Stanley
11:01
How to Make Handmade Content in the Age of AI Without Losing Your Mind
Content Flywheel Reveal
Jul 27 • Chris Stanley
11:01
Let AI Slice It. Never Let AI Say It.
You can’t let AI say your point of view...
Jul 23 • Chris Stanley
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